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Well-Handled Email Templates

Build, manage, preview, send, and track complex transactional email templates from WordPress.

Well-Handled lets developers build, manage, preview, send, and track complex transactional email templates with WordPress, freeing them from the time and expense of using a third-party service like Mandrill. It comes with a ton of template processing options, easy drop-in functions for generating and sending transactional emails, and hookable filters for developers with additional needs.

  • Manage and preview email templates through WP-Admin;
  • Color-coded editor with dozens of themes;
  • Support for Handlebar/Mustache markup;
  • Preview templates in WP-Admin or send as an email;
  • Numerous post-processing options such as CSS inlining, comment removal, whitespace compression, etc., let you keep your working code readable and the rendered product optimal;
  • Pro: send emails via SMTP or Amazon SES;
  • Pro: track open rates and clicks, search send history, view statistics, access full message details;
  • Pro: assign template and statistic access on a per-role basis;
Author Blobfolio, LLC
Contributors blobfolio
Tags analytics, CSS, email, handlebar, mustache, template, transactional
  1. well-handled screenshot 1

    Manage templates in a familiar setting (WP Admin).

  2. well-handled screenshot 2

    Code editor supports themable syntax highlighting.

  3. well-handled screenshot 3

    Preview your templates, test compile options, and even pass arbitrary data to verify correct rendering.

  4. well-handled screenshot 4

    Comprehensive reference materials viewable from WP Admin.

  5. well-handled screenshot 5

    Pro: can send via SMTP or Amazon SES, track open and click rates, and more.

  6. well-handled screenshot 6

    Pro: can search send activity and view full copies of messages sent.

  7. well-handled screenshot 7

    Pro: pretty stats!

  1. Unzip the archive and upload the entire well-handled directory to your /wp-content/plugins/ directory.
  2. Activate the plugin through the 'Plugins' menu in WordPress.
  3. Done!


  • [Fix] PHP notices.


  • [Fix] Bug affecting UTM tag insertion on links with #hash fragments.


  • [Change] inflect helper can now accept an array as the $count variable.


  • [New] Fragment support (e.g. common template parts).
  • [New] Array helpers: avg, count, join, min, max, sum.
  • [New] Comparison helpers: ifGreater, ifLesser.
  • [New] Misc helpers: currency, nl2br, now, wp_bloginfo, wp_site_url.
  • [Misc] Full overhaul of Handlebar parsing.
  • [Misc] Cleaned up documentation.


  • [New] Inaugural release!


  • [New] Strip <style> processing option.
  • [Change] Improved documentation.


  • [New] First public release!

Please see for more information.


  • WordPress 4.4+
    • PHP 5.4+ (HHVM is fine too)
    • PHP extensions: date, dom, filter, hash, imap, json, libxml, openssl, pcre
    • UTF-8 encoding

Pro Licensing

Well-Handled’s template management, processing options, and send functions are free for anyone to use.

A Pro License, which costs about the same as an expensive sandwich, gives you everything you need to level-up your email game:

  • SMTP and Amazon SES support;
  • Open and click tracking;
  • Searchable email history (metadata and/or full content);
  • Stats, stats, stats!
  • Access Control (e.g. set RW access by user type);

See for more information.

Version 1.5.3

Requires WordPress version: 4.4 or higher

Compatible up to: 4.7.2

Last Updated 27 Jan 2017

Date Added: 06 Apr 2016

Plugin Homepage


5 stars
2 ratings


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